The Fifth Perspective
Thoughts on brand strategy, creative direction, and the work of building a creative practice that reflects our values and vision. From visual identity and campaign design to behind-the-scenes insights and team stories, this is where we share how it all comes together.
What It’s Like to Work with FifthHouse
FifthHouse offers a collaborative, strategy-led design process built on clarity and intention, guiding brands from discovery to delivery with work that’s thoughtful and effective.
Brand Refresh vs. Full Rebrand: How to Know Which Your Business Needs
Not sure if your brand needs a refresh or a full rebrand? This guide breaks down the difference.
From Designer to Founder: Why I Built FifthHouse
FifthHouse is a creative studio built to bring clarity and strategy to brand design; this post shares the vision behind it.
How to Make Your Event Branding Unforgettable
Great events tell a story. And like any good story, your audience should walk away remembering how it made them feel.
“You don't always have to know where you're going to get somewhere interesting.”
— Roxane Gay